ACCOUNT MANAGEMENT

Our analysis includes examining the product assortments, in-store merchandising tactics, and online placement of your competition. We identify the optimal approach for integrating your brand into the existing market framework, or alternatively, finding ways to shake up the market landscape.

With the initiation of each new program, we prioritize rapid product placement and flawless implementation. Following the generation of sales, our attention turns to sales analytics and managing the product categories effectively.

ACCOUNT MANAGEMENT

Building an Effective Account Team

Navigating the intricate world of retail sales, encompassing both physical and digital storefronts, calls for a reliable ally – that’s where Albrite Sales & Marketing comes into play.

We elevate your business with offerings including Assortment Rationalization, Demand Forecasting, and Promotional Planning. We manage Supplier Onboarding, Item Data Management, and deliver detailed Point-of-Sale Data Analysis and Reporting.

We simplify the processes for New Supplier Onboarding and SKU Setup, with the aim to create “A+ content” For established programs, we conduct a digital audit and identify ways to enrich data. Our proficiency also covers Minimum Advertised Price (MAP) Policy Enforcement and in-depth understanding of the “Lowe’s One Roof Media Network” (LORMN)

Our expertise in STORE LEVEL IMPLEMENTATION shines through our management of resets, updates, and the introduction of new products. We design planograms, carry out proof-of-concept displays, and offer comprehensive project management from start to finish.

Our SHOWROOM SERVICES craft engaging prototype inline arrangements, standalone displays, and endcaps within the specialized permanent showroom of a retailer.

After a purchase is completed, our AFTER SALES SERVICES provide direct fulfillment for parts replacement, offer a toll-free customer support line, technical assistance, and handle warranty claims and redemptions.

Ultimately, our PRODUCT LINE REVIEW Process charts a strategic 60-day roadmap to success, encompassing goal setting, SWOT analysis, market research, brand + pricing strategy, and beyond. Albrite helps suppliers optimize the likelihood of a successful PLR outcome.

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